Avianca LifeMiles has introduced several updates for 2025, focusing on increasing mileage earning rates and enhancing elite benefits. Here’s an overview of what’s changing and how members can benefit.
Summary of Changes: What’s New In LifeMiles?
- Higher Mileage Earning: All fare classes now offer increased accrual rates, with Basic fares earning 3 miles per US$1.
- Improved Elite Perks: Silver, Gold, and Diamond members gain more premium seats, upgrades, and enhanced business class experiences.
- Expanded Concierge Benefits: Club Concierge members enjoy upgraded services, including unlimited lounge access and personalized assistance.
1. Increased Mileage Accrual Rates
Starting January 1, 2025, members will earn more miles across all fare types:
- Basic/Light Fare: 3 miles per US$1 (previously 0).
- Classic Fare: 6 miles per US$1 (previously 5).
- Flex Fare: 8 miles per US$1 (previously 7).
- Business/Insignia: 10 miles per US$1 (previously 7).
Concrete Example
In this example, a purchased a Flex Fare ticket for $100 on the Bogotá-Miami route earns 800 base miles, compared to 700 miles in 2024.
This increase ensures that even travelers on Basic fares earn valuable miles, while premium fare travelers see greater rewards.
2. Enhanced Elite Benefits for Silver, Gold, and Diamond Members
Elite members now enjoy expanded benefits, including:
Premium Seat Selection
- Silver: 4 premium seats annually (up from 2).
- Gold: 8 premium seats annually (up from 4).
- Diamond: 20 premium seats annually (up from 7).
Business Class Upgrades
- Silver: 6 upgrades within the Americas (up from 2).
- Gold: 8 upgrades within the Americas (up from 4).
- Diamond: 12 upgrades within the Americas (up from 7).
Business Class Experience
- Within the Americas: Reclining seats on single-aisle aircraft, available on 30+ routes longer than 5 hours.
- INSIGNIA Business Class to/from Europe: Double-aisle aircraft with flatbed seats, available on select intercontinental routes.
These changes provide elite members with more opportunities for upgrades and improved travel comfort.
3. Upgraded Club Concierge Program
The exclusive Club Concierge program for members earning 110,000 qualifying miles in 12 months has been enhanced:
- Personalized Assistance via WhatsApp: 24/7 support for members.
- Unlimited Lounge Access: For members and up to 4 companions.
- Elite Bonus Miles: 100% bonus miles when flying with Avianca.
- Business Cabin Upgrades: +2 upgrades for Europe routes and +6 upgrades for routes within the Americas.
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